Avid Media Composer three.Zero, Mac – First Look

First LookMany folks who’ve been putting on the Mac version of Avid’s Media Composer have felt a bit overlooked over the previous few years, and to a sure volume, rightfully so. We sat and watched as Avid knocked the wind out of it with Apple’s introduction of Final Cut Pro. Apple’s lower expenses and integration with more recent versions of the Mac OS came as a superb leap forward within media’s democratization. Apple ran a complete court press on Avid’s virtual enhancing tools market dominance. Avid struggled to find their manner as the charge of modifying tools dropped, and the company that created and ruled cutting-edge digital editing observed themselves having to play seize-up.

Today, I write about the first manifestation of Avid’s “New Thinking,” Media Composer 3. Zero. With a new team of pinnacle executives, decreased expenses, and an emphasis on patron pleasure, Avid isn’t always the most effective at speaking the speech; they’re taking walks the walk. Media Composer version 3.0 promises on the corporation’s promise to do commercial enterprise in a brand new manner, excluding a few minor hiccups (self-imposed, as I quickly discovered) in my transition from 2.Eight to a few. Zero became not only painless, but it was downright a laugh.

Ever the virtual modifying daredevil, I decided to upgrade right in the center of locking a feature movie. (Actual stunt editor. NOT recommended for sane users) The pictures, which were first captured to an Avid Unity on Adrenaline, were transferred to a 1TB G-RAID and knocked around town on several distinct structures for nearly 12 months. I backed up all my challenge facts in the event of a disaster. (I’m crazy now, not stupid) I set up the upgrade, restarted the computer, and…
Kernel Panic…Argh!
That’s proper, the gray screen of death. I’m thinking, what a drag. Why do I always do this to myself?

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I named it Avid Aid and explained my scenario. I have a threat to peer several of Avid’s “new thinking” in action here. Now get t:is: the character on the other side of the road empathizes with me! I’m stunned. I might have needed to pledge my firstborn or bought a steeply-priced yearly help agreement in the antique days. Avid now offers what I believe is an honest charge consistent with incident aid but higher than that; in this name, they were sufficient to comp me a 24-hour assist price tag! I thanked them profusely and proceeded to contact TS. After a quick wait, I was given someone on the road. The voice had a thick accessory, but I ought to apprehend him at least. He appeared pretty stumped once I first described the hassle, but after a brief dialogue, we found out that it was… (seeking to look harmless) something I did. How surprising.

In the upgrade “Read Me” (which, BTW, I did study), there are installation notes for Mac users that say to put in most effective on an “easy” version of Leopard. This turned into a chunk of a lot for my little head. Did it suggest smooth, as in “wipe and reformat,” or clean, as in “improve” easily? Michael Phillips, Solutions Manager, Content Production at Avid, clarified this for me, announcing Mac customers can uninstall Composer 2.8 from Tiger and improve to Leopard without a need to wipe and reformat the power and installation three. Zero. My difficulty stemmed from at once putting in 2. Eight on Leopard after I first offered it. Why, you ask? Because I didn’t read the “examine me” file. (Ugh!) Confirmation all over again that it pays to RTFM (study the terrific guide). After uninstalling and deleting a few remnants of the preceding version, I re-mounted and rebooted, and voila, the hassle was solved.

This is in which it got a laugh. Media Composer three.0 booted fast and smooth. While doing so, it notified me that it had to replace my Mojo SDI firmware and proceeded to achieve this without a hitch. (I have been informed that some users have had problems upgrading their unique Mojo boxes, so check Avid’s knowledge base for brand-new facts). The software program loaded (cue the angelic track from the beginning of “Simpson’s” episode), and I could immediately say something was unique. You would possibly say, how can you mean something like that? Well, allow me to let you know that after sixteen years of enhancing this software program, while something is one of a kind, you CAN sense it. Adrenaline on Mac failed to experience strong to me.

In truth, it felt frail, and my experiences with it confirmed this. I crashed more frequently than Meridian, and it became no longer responsive. After reducing HD’s characteristics on Final Cut Pro, it was a drag to go back to using Tiger.

I start putting three.0 through its paces, and it’s far ROCKING on the hazard of sounding hyperbolic. No latency, no glitchiness (my word, Colbert), the picture quality is tremendously and extensively higher, and the playhead is cutting through multi-layer, actual-time consequences, and name comps like “button.” I’ve been given reels with 20 audio and 3-five video tracks, deleting, re-patching, copying, and pasting. I make lots of cuts and adjustments, and Media Composer would not cringe once. I begin getting heat and fuzzy feelings and assume this is beautiful.

These guys have, without a doubt, performed their homework.

Yes, Media Composer three. Zero is solid. Yes, it’s speedy. Yes, it works on Leopard, which undoubtedly goes the (Mac) editor satisfaction meter (Mac’s heads rejoice!). Still, one function I am determined to be worth improvement price is the brand new actual-time Timecode Generator impact. This function gives you the capacity to generate window burn with various options. No extra Horita boxes, no more rendering; this reputed minor addition works perfectly and could save editors and assistants limitless hours and complications while making outputs for collaborators on the submitted production crew. Three. Zero consists of many other new upgrades and capabilities; however, it’s past the scope of this “First Look,” and I will cowl them intensive in future video segments.

It has taken the organization some time; however, with it is govt makeover, lower charge structure, and now the release of Media Composer 3.0, Avid appears to be regaining its footing. Filmmakers of every stage will experience running with the application’s time and battle-examined enhancing interface. The truth is that it runs flawlessly on Apple’s ultra-modern running machine and hardware, and it is the ice cream at the pinnacle of the pie. From my first week of running with it, Media Composer three, 0 is a winner.